Overstock.com has come up with a creative and powerful way for fans to share their support for Joey Feek.
During this difficult time, Joey + Rory have been keeping fans up to date with Joey's health through their blog 'This Life I Live'. As a result, fans feel more compelled than ever to share their prayers and well-wishes with the Feeks, making efforts like this possible.
Joey + Rory have worked with Overstock.com before in different advertising campaigns and commercials. This time, Overstock is spreading the news of Joey's condition and asking fans to share their support via 'virtual messages'.
The video below shows the couple's Overstock.com commercial, along with a promotion for the 'virtual card'.
Fans are encouraged to sign the Overstock.com 'virtual card' by using the #CardForJoeyRory on Twitter, Instagram, or Vine. The messages can be seen live here.
"Even as Joey battles the end stages of terminal cancer, they continue to exemplify grace and tenderness in the face of difficulty; they embody faith and hope in the face of doubt and fear." One Overstock.com message reads, "Their love story is beautiful and we would like to add our voice of gratitude to the many who have also found inspiration through Joey + Rory."
Their story is inspiring and fans will continue to share their support for Joey, Rory, Indiana, and the rest of their beautiful family. As always, our thoughts and prayers are with the Feeks.
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