Four Loko Ups The Hard Seltzer Game With Almost Triple The Alcohol

By Jennifer Pernicano on August 14, 2019

Four Loko / Twitter

This summer, it seems that the popularity of spiked seltzer has sky-rocketed.

There are a few different choices to choose from. The two brands that seemed to have started it all are Truly and White Claw.

Just sitting here admiring the tropics. #TrulyTropical #LiveTruly pic.twitter.com/VGJYb6MFjh

— Truly (@trulyseltzer) July 18, 2019

New year, same me. White Claw Hard Seltzer is still only 100 calories, still 5% ABV. pic.twitter.com/yxNZr7PTZW

— White Claw (@WhiteClaw) January 9, 2019

The rising demand for hard seltzers like Truly and White Claw are likely because both drinks are low in calories and are 5% alcohol.

Other companies have taken notice of the hard seltzer trend and are trying their hand at it including:

Smirnoff (90 calories, 4.5% ABV)

If you are going to drink hard sparkling seltzer, drink Smirnoff. Tastes 100x better. pic.twitter.com/U96egxWdPJ

— Undercutted (@undercutted) August 6, 2019

Corona (199 calories, 4.5% ABV)

@genemosca Corona getting into the spiked seltzer game pic.twitter.com/lSuZMzFuzL

— Peña (@phillyMetsfan) April 25, 2019

Natural Light (130 calories, 6% ABV)

That's right, we made a f***ing seltzer.

Introducing the two newest members of the Natural Light fam: Catalina Lime Mixer & Aloha Beaches. 6% ABV hard seltzer. LFG pic.twitter.com/MXAcGuCQVE

— Natural Light (@naturallight) August 12, 2019

and Pabst Blue Ribbon (228 calories, 8% ABV)

Permanently 8% ABV. Much like that tattoo.

Our new Stronger Seltzer with 8% ABV is now available in Texas, Arizona, California and Montana.

Find it near you: https://t.co/Hsn8JSvQyf pic.twitter.com/ax4PEYlC1c

— Pabst Blue Ribbon (@PabstBlueRibbon) August 13, 2019

Well, one alcohol company has released a hard seltzer that puts all others to shame. Four Loko just announced on Twitter, “Hard Seltzers ran so we could fly.”

Their seltzer has an ABV of 14%, which is almost triple of what the competitors are!

Hard Seltzers ran so we could fly pic.twitter.com/g5ilBIyhl4

— Four Loko (@fourloko) August 13, 2019

Twitter had hilarious reactions to Four Lokos announcement, mainly because of the high alcohol content!

drinking White Claw v. drinking Four Loko seltzer pic.twitter.com/SADTZcH4YJ

— pwnteam (@pwnteam) August 14, 2019

Every Sunday morning now that Four Loko has a Hard Seltzer pic.twitter.com/4DRZ7kSzB4

— Cancelled Daily (@cancelleddaily) August 14, 2019

Are you going to try Four Loko’s seltzer?

College is almost back in session and @fourloko conveniently unveils a 14% hard seltzer, and it might be the closest thing to the O.G Lokos since 2010.

Which could potentially be VERY dangerous.@YoungPageviews #ShaunLathamShow pic.twitter.com/McpQlfQxlN

— Barstool Radio (@BarstoolRadio) August 14, 2019

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Four Loko Ups The Hard Seltzer Game With Almost Triple The Alcohol

Smirnoff (90 calories, 4.5% ABV)

Corona (199 calories, 4.5% ABV)

Natural Light (130 calories, 6% ABV)

and Pabst Blue Ribbon (228 calories, 8% ABV)

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