Lainey Wilson To Open Charitable Pop-Up Bar In Downtown Nashville
on Mar 21, 2024
Lainey Wilson is launching a multi-year partnership with a Colorado-based bourbon brand
Lately, it seems that everything CMA Entertainer of the Year Lainey Wilson touches turns to gold. That will likely be the case with her latest project – a limited-time pop bourbon bar in downtown Nashville, Tennessee. The Louisiana native is partnering with Barmen 1873 Bourbon out of Golden, Colorado to create an immersive experience inspired by her music and signature style.
Barmen 1873 describes the concept: “A pop-up bar like no other, Hold My Bourbon Bar is entirely designed in collaboration with Grammy award-winning country music superstar Lainey Wilson to bring Bell Bottom Country to life to celebrate the launch of our partnership.”
Alan Bremerkamp, Director of Marketing behind the brand, adds:
“Just like Barmen 1873 Bourbon, Lainey Wilson breaks barriers and is blazing her own path, which makes her the perfect artist for us to collaborate with.”
Lainey Wilson aims to “create memories” for her fans
In a press release announcing the project, Lainey Wilson said:
“2024 has been an incredible year so far, and I’m thrilled to have Barmen 1873 Bourbon come along for the ride. Together, we’ll create memories for all my fans, starting with the Hold My Bourbon Bar, which will serve some delicious cocktails that I had the pleasure of helping create.”
The limited-time experience will bring “Bell Bottom Country” to life and serve cocktails inspired by Lainey herself. Get ready to sip on a Wildflowers Old Fashioned, Buckle Up, or Wild Horses Manhattan. Cheers!
All proceeds from Hold My Bourbon Bar will go to charity
The Grammy Award-winner will use funds raised by the pop-up to give back. She shared:
“I’m also so excited to share that 100% of the proceeds will support my Heart Like A Truck fund to help give back to communities and organizations across the globe.”
Wilson’s Heart Like A Truck is a “charitable fund that supports a variety of causes focused on changing lives for the better and celebrating triumph.”
The Hold My Bourbon Bar pop-up will be open April 5-6, 2024 from 6:30-11:00 PM and Sunday, April 7, 2024, from 4:30-9:00 PM. It will be located at GoodTimes Full Service Bar (1529 4th Ave S., Nashville, TN 37210). Tickets are required to enter Hold My Bourbon Bar and are available at www.HoldMyBourbonBar.com.