How To Win Pepsi’s New Peeps Marshmallow Soda

PRNewsfoto / PepsiCo

Pepsi and Peeps have joined forces this Easter to bring you a marshmallow-flavored soda that they’ve named – Marshmallow Cola.

 

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The uniquely flavored soda, comes in a three-pack of  7.5 ounce cans colored blue, pink, and yellow. Unfortunately, these won’t be available at your local grocery store this year. In order to get your hands on the limited beverage, fans can enter the sweepstakes to win some by hashtagging “#HangingWithMyPEEPS” on their social media photos.

We’re “More Than OK” with our newest #PEPSIxPEEPS flavor. Take a photo of you & your PEEPS candy enjoying spring tagging @pepsi w/ #HangingWithMyPEEPS + #PepsiSweepstakes for a chance to win our cans.

RULES: https://t.co/VLRKt7WPPr pic.twitter.com/pqx1CeALuv

— Pepsi (@pepsi) March 25, 2021

Pepsi’s VP of Marketing, Todd Kaplan announced the news in a press conference:

“After what has been a very difficult year, many consumers are looking for new things to smile about. So, to celebrate the start of springtime, Pepsi collaborated with PEEPS® to develop a limited batch of its first-ever marshmallow cola. This PEPSI x PEEPS® collaboration will be available in three bright colors through a distinctive mini-can design and will most certainly have fans buzzing all season long.”

 

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A post shared by PEEPS® (@peepsbrand)

He finished by saying,

“We know our consumers love our limited product drops, and we believe that PEPSI x PEEPS® will deliver an iconic and delicious pairing that has the potential to become a fan favorite.”

Check out the video below for a Peeps factory tour!