Blake Shelton Surprises Fans With Exciting New Business Venture

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Between a string of number one hits on country radio, honky-tonk-styled bar chain “Ole Red,” and his longstanding success as a coach on The Voice, Blake Shelton is a true business mogul. Adding to his long list of accomplishments, the country singer is placing another notch on his belt.

“I’m kicking off my new clothing line at @Macys Herald Sq. in NYC on 11/2! Who’s in??” Shelton shared via Twitter.

I’m kicking off my new clothing line at @Macys Herald Sq. in NYC on 11/2! Who’s in?? https://t.co/c2XOaKsIK5 pic.twitter.com/TurR2VY8CN

— Blake Shelton (@blakeshelton) October 24, 2017

Alongside his surprising announcement, the “I’ll Name the Dogs” singer placed a link to Macy’s official website with further information on Shelton’s exciting new business endeavor:

“Celebrate the launch of the new BS by Blake Shelton clothing line with a chance to meet Blake Shelton himself! Beginning at store opening, be one of the first 100 guests to purchase any BS by Blake Shelton item and you will receive a pass to meet and take a photo with him!”

Blake Shelton super fans – or “BSers” – can request to join the closed Facebook group for “Official BSers” to hear announcements from Shelton himself as well as see exclusive content about their favorite country singer.  

The Nov. 2 launch of the clothing lines comes just a day prior to the release Shelton’s forthcoming album, Texacoma Shore, set for release Nov. 3.  

You can watch Shelton’s latest music “I’ll Name the Dogs” below starring the country singer and girlfriend Gwen Stefani‘s sons!