Riley Green/YouTube/Bud Light/Instagram
The Bud Light Boycott doesn’t appear to be slowing down anytime soon as more celebrities are joining the cause.
Green was an opening act for Luke Combs’ World Tour stop at Nashville’s Nissan Stadium. While performing his hit song, “I Wish Grandpa’s Never Died,” Green swapped the line “and coolers never run out of cold Bud Light” to “and coolers never run out of cold Coors Light.”
Footage captured by concert goers show the crowd erupting with cheers and applause at the clever lyric change.
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Even Riley Green is over Bud Light pic.twitter.com/jaGcYE7Oqx
— G.P. (@TreighPatterson) April 15, 2023
Kid Rock was the first celebrity to kick star a campaign against the beer company. On April 3, 2023, the musician reacted to a post made by Mulvaney that announced the influencer’s partnership with Bud Light.
In a video posted to social media, Kid Rock addressed the camera, saying, “Grandpa is feeling a little frisky today. Let me say something to all you and be as clear and concise as possible.”
The camera then shows several cases of Bud Light stacked on a table. Kid Rock then opened fire on the pile of beer before turning back to the camera and delivering a profanity-laden message to Anheuser-Busch, Bud Light’s parent company.
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In an interview with Newsmax’s “Eric Bolling the Balance,” Nugent addressed the Bud Light debacle and questioned the company’s reasoning behind their controversial partnership.
“The beauty of my life is that I’ve never spent one red cent on alcohol,” Nugent said. “But I made sure that my entire crew and my family will never allow any Anheuser-Busch products anywhere near my world.”
The 74-year-old guitarist and outdoorsman also referred to the Jack Daniels’ pride campaign, saying that the brands are being “disrespectful” their their “core consumer demographic.”
“How can they possibly have a meeting around the table and come to the conclusion that they’re going to piss in the face of the people who pay their salaries?” he said. “This is the epitome of cultural deprivation in an ongoing tsunami of cultural deprivation.”
In the statement posted to Anheuser-Busch’s website and social media channels, Whitworth addressed the situation saying that they never intended to be part of a “discussion that divides people.” While accountability, the company’s history and heritage, and bringing people together were mentioned in the letter, he failed to address the controversy directly.
“As the CEO of a company founded in America’s heartland more than 165 years ago, I am responsible for ensuring every consumer feels proud of the beer we brew,” Whitworth wrote. “We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer.”
The beer executive concluded his statement by saying that he is focused on protecting and building Anheuser-Busch’s heritage.
Whitworth’s statement by be too little too late as the boycott appears to be causing Anheuser Busch’s stocks to take a major hit.